gates corporate posters

Making the unsexy sexy was what I wanted to accomplish with these posters featuring a Gates product line. To do this, we shot closeups of each individual product using lighting that helped reveal the elegant curves and discreet textures of the materials they were made of. The background images illustrated where these products would normally be found, and a small block of copy described the basic features without being overly wordy.

deliverables

Set of eight posters to line the walls of a conference room.

role/date

Designer : November 2006